Just last month, Babes Wodumo joined the renowned corporate and celebrity public relations and event management company, African Star Communications (ASC).
ASC which has since celebrated its 9th year in the industry has confirmed that they, unfortunately, will no longer be representing the star.
In the statement, the P.R company states that its company policy is to not represent record labels but to represent individual artists solely.
“African Star Communications would like to notify the media and public that we will no longer be representing the Babes Wodumo brand.
African Star Communications has always had a company policy of not representing record labels in their entirety but rather individual artists. We deem it unethical to represent a record label, when we speak on behalf of a number of artists under different stables. The decision comes as Babes Wodumos’ label and management company, West Ink have chosen to use one PR agency to represent all their artists. We were approached by the label to handle their PR as well as their clients, however, due to our company policy on record labels & the fact that we only take on an approx. 10 celeb clients at a time, we are unable to accommodate further.
We have appreciated the opportunity to work on the Babes Wodumo brand for the past month and wish Babes success in all her future endeavors.”